Icebreaker was created by a 24-year-old Jeremy Moon. His aim was to provide garments for outdoor adventures with less reliance on petrochemical fibers, providing a more sustainable future for us - and the planet. But back then, synthetics were king, so convincing people was going to be far from easy. In 1996, the world’s first natural layering system is officially born. Merino’s excellent warmth to weight ratio and low bulk inspires the first two weight natural layering system. Today, more than 20 years of commitment have been oriented towards building an ethical and sustainable business that offers durable and quality products.